A Canadian subsidiary of a global pharmaceutical company had to drive growth with no available product pipeline, M&A or other traditional revenue drivers coming from global. SPG’s Thrive partners worked with the Canadian leadership team to optimize their culture, environment, and leadership behaviours.
Culture became a core strategic differentiator – both for driving business results and for driving employee attraction and retention. Over a 5 year period, the culture initiatives helped drive a 12-fold increase in revenue, despite having no new drugs, regulatory changes, etc.